Domain name – make it brandable

The easiest way to build high quality links are what SEOs call “web 2.0s.” That’s just a way to say “social sites” or sites that let you post stuff. Now tweeting a link into the abyss won’t do you anything, but profiles, status pages, etc. do carry …

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Tags, tags, tags!

In order to rank highly in SERPs, the search engines must see your website’s content as being trustworthy. Don ’t keyword stuff – write naturally using synonyms, relevant terms and lots of nouns Build a brand and focus on consistent quality. Even though many social media sites use no follow …

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Explain to Your Client What Traffic Is Realistic to Expect

With website analytics, you can hone in on your audience, identifying things like their interests, demographics, language, locations and behaviors. Understanding these elements can help you improve your website content. The biggest challenge with SEO is that it’s ambiguous territory—but you shouldn’t let the uncertainty get the …

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