The hidden agenda of quality

Your content isn’t relevant to what users are searching for, and doesn’t offer a useful answer to their question, causing them to “bounce” back to Google’s search results page after visiting your website. Thanks to plug-ins and add-ons like Yoast SEO, finding keywords is easier than ever …

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Never underestimate the influence of forums

Keyword Research is the first and foremost step that should come to your mind while beginning with your optimization mission. It is simply, researching and zeroing down on those words which, a user will probably search (in any given Search Engine), which directly (or sometimes, indirectly) relate to your business …

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Understand about comment spam

The journey to better ranking must always start with understanding about your current standing on search engines. Since the Penguin algorithm update in September 2016, Google has been watchful for anchor text keyword density. Leaning on exact anchor text too frequently appears suspicious to the search engine, which could result …

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You'll usually find you optimize for important keywords naturally

Google is getting smarter and smarter every year. Search engines have changed a lot and they don’t just focus on key phrases, but also the overall meaning of your content. You have to create content that covers the general meaning to get better ranking and more organic traffic. There …

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Create an e-book or guide every few months

Through its Panda, Penguin, and Hummingbird updates, Google’s making it even harder for site owners and bloggers to get quality incoming links. Contextual link building is the quickest way to boost your site’s search performance. Spend some time looking at other websites within your niche, sites that perhaps …

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The first indication should be navigation

Google may penalize specific tactics, but they will never penalize quality. Have you noticed anything different this year when you search for something on Google? The “Googleopoly” seems to be finding ways to monetize everything on their search results (especially for commercial terms) more and more each year. While it …

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Use a shallow depth navigation structure

The number, accuracy and quality of your business' local citations improve its chances of featuring highly in search results. Find out which keywords and phrases people frequently search for as well as what is trending. A look at what the competition is using could also help you. A typical clickbait …

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Web 2.0 indexing works wonders

The “title tags”, or the title of a blog post, is one of the crucial aspects when it comes to getting a better ranking on search engine result pages. The title tags not only tell search engines what your web page is all about, but also leave the first impression …

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Learn more about your audience

The most important thing to know about Google Answer Boxes is that they are powered by Google Knowledge Graphs. This is a system that targets assisting users to understand useful facts on people, places, things, and relation to each other. Audit your site using tools such as Google’s PageSpeed …

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Getting Listed in Directories

If you're a relatively new blog & would be willing to write a blog post for the sake of getting one solid, contextual link, then blog carnivals are a no brainer. Basically, blog carnivals are a blog community that writes about certain topics as a group. These posts then get linked …

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Use your outreach skills

With search engines becoming smarter and more sophisticated with each passing day, it has become crucial for businesses seeking the benefits of organic search engine optimization to comprehend the undertaking required to rank highly in competitive search verticals. According to Industry thought leaders, that there are numerous ways in which …

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Avoid SEOs selling 1,000 backlinks for $5

While you should not hide your heading tag in an image, you should still give search engines more opportunities to link to your website by adding keywords in the image alt text and file name. Search engine optimization is a sure way to boost your site rankings on search engines …

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Have a Unique Domain Name To Create a Brand

Google is far more capable of deciphering user intent and generating results that meet a user’s needs, rather than relying on one-to-one keyword matching. Only Google engineers know the secret google recipe! Google answers your search queries by checking them against it's enormous index of web content. Google continuously …

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Your title tag is your trigger mechanism

Running a PBN is time-consuming, it costs money and building clean, legitimate backlinks from real websites doesn’t have to be difficult. Many small business owners balk at video marketing because they think that their business isn’t “video worthy”. But if lawyers and instant coffee brands can have a …

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Tags, tags, tags!

In order to rank highly in SERPs, the search engines must see your website’s content as being trustworthy. Don ’t keyword stuff – write naturally using synonyms, relevant terms and lots of nouns Build a brand and focus on consistent quality. Even though many social media sites use no follow …

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